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The best Art Direction courses that will optimize all your skills
The best courses of D …
You are looking for the best art direction courses? Today is your lucky day!
If you have ever been captivated by the visual aspect of a movie, a video game or a magazine, it is because its art direction is so well executed that it impacts your memory.
We can’t deny that we love the colors of Wes Anderson’s movies or that the visual composition in La La Land brought us more than a smile. 🙂
If you want to start your way in this world, today we will tell you what is art direction, what types of art direction exist and of course, the best art direction courses that Crehana has designed for you.
Put on[email protected] and learn with us. 🤓
Index:
- What is art direction?
- What types of art direction are there?
- Where to study the best art direction courses?
- Online course on Fundamentals of Art Direction
- Online course in Art Direction and Composition
- Online course of Introduction to Advertising Art Direction
- Online course in Art Direction for social networks
Art direction is the discipline that is responsible for define and execute the visual style of a project according to the guidelines of a scene.
The people involved in this department must ensure that the aesthetic codes of a stage are not only consistent for the viewer, but also contribute to the construction of a particular moment to make it memorable. 💭
The art direction is in charge of choosing the colors, shapes, decoration and other objects within a scene so that all the elements are in harmony within the visual composition.
Image: Netflix
But what does an art director do? The role of an art director is related to other departments of the project, such as production design, graphic design or photography direction, because they are in charge of choosing the best ways to visually represent a plane in order to make a memorable impact on your audience.
It is normal that when we talk about art direction we immediately think of the cinema or series, since it is where we most remember shocking scenes due to their colors or their composition.
Image: Cinema Coloris
However, keep in mind that art direction is a field with many possibilities that you can apply in different contexts.
Here we show you some types of art direction so that you can have a better approach to this world.
Table of Contents
Editorial art direction
The editorial art direction is aimed at the printed publications such as magazines, books, or newspapers.
This type of art direction was born from the need to give a different style to the media that only captured the information in plain text.
Image: Creative Rocket
Different graphic design skills come into play here, as well as a set of illustration skills, but the role of editorial art direction is indispensable for establish order in the project and make artistic decisions most favorable.
If you have plans to make a magazine, we recommend the 7 best programs to make magazines in 2021.
Art direction for advertising
In an advertising agency, the art director works hand in hand with the copywriting team and the graphic designers.
It is a collective exercise that requires resources from different departments to plan, conceptualize and design ideas that respond to the intention of an advertising campaign.
Image: Pedro Reis
On the other hand, the art director in an advertising agency must be a creative person, at the forefront of design trends and who knows how to contribute innovative concepts to make a difference in the final product.
Art direction for video games
Video game development involves many disciplines.
The branches of engineering, production and sound post-production or 3D modeling, work together to provide us with unique and enjoyable experiences.
Image: GRAY Video Game / This Is Colossal
In this context, the art direction for video games plays a very important role in the development of a product, since determines the appearance of the levels or scenarios where the story will take place.
As in the other types of art direction, this department must work in conjunction with the other design areas to create visually appealing settings.
Looking for a place to study art direction can be overwhelming because of all the options on the web. However, we have great news for you!
In Crehana we have the best art direction courses with which you can learn what you need to master this field like a professional. 👩🏻💼
With our art direction courses you can learn from the basics to more advanced techniques that you can explore over time. In addition, together with our mentors you will have continuous support so that your doubts always have a solution.
So, if you want to know where to study the best art direction courses, we want you to know that Crehana has its doors open for you to start learning as soon as possible.
Discover what Crehana has for you, sign up for our free courses!
With this first course in art direction you will learn the basic concepts that make up this discipline. You will know how to develop artistic products and determine which style is best suited to that idea you have in mind.
In the same way, you will know the importance of brainstorming to make your ideas concrete, as well as composition and color combination techniques. You will learn to master them completely.
This art direction course has a duration of 2 hours and a total of 36 classes that you can access according to your own pace.
In addition, it is dictated by the art director Diego Vieira, a creative with more than 12 years of experience in advertising who has managed to work together with major brands, such as Coca Cola, 9gag or Kit kat.
✅ Sign up here
Course agenda
- Introduction
- Star tools
- We start with the product
- Key criteria and resources
- Good practices
- Presenting a Pitch
- Planning your career
- Latest conclusions
If you want to further expand your knowledge about art direction, enrolling in this course will complete your training in this branch and you will be ready to face any proposal that comes your way.
With this art direction course, given by the designer Leticia Ramos (Letizilla), you will understand what are the good practices that make up visual composition.
In addition, you will fully understand what the role of an art director is and everything you need to know to dedicate yourself professionally to this discipline.
This art direction course lasts 3 hours and 7 minutes and has 30 classes for you to learn to the fullest.
✅ Sign up here
Image: Crehana
Course agenda
- Art direction
- The pillars of art direction
- From imagination to reality
- Aesthetics and composition
- The conceptual of design
- Eye love is born
- The relationship between you and design
- Lettering set
- The cherry of your project
- Course closure
If you are interested in a type of art direction focused on advertising, rest assured that with this course you will have everything to make you stand out in the world of marketing.
With this art direction course you will learn the basic concepts so that you can begin to structure your career in advertising art direction and, together with us, you will develop your first art direction project.
Publicist Jonathan Ramirez will give you the best references that will inspire you to start creating your own products.
This art direction course lasts 3 hours and 45 minutes and has a total of 58 classes for you to become the art director you have always wanted to be.
✅ Sign up here
Course agenda
- The Director of Art and Advertising
- Why Art Direction?
- Starting your project
- The secret
- Art
- Creation in Photoshop
- Creation: towards final art
- Conclusions
Continuing with our art direction courses, this time the plastic arts teacher Sebastian Betancur will be in charge of teaching you how to make your own content for social networks from an artistic point of view.
With this art direction course for social networks you will learn to correctly interpret a brief and you will make a visual key that you can adapt in the most important networks. In addition, you will know some Illustrator and Photoshop tricks that you surely did not know so that you can expand all your knowledge in this field.
Sebastián defines the art direction as follows:
“Art direction is the ability to give images to words that don’t have them, that is, to ideas. A great idea can stop being so if art is not up to it “
This course lasts 3 hours and 4 minutes and contains 49 classes that you cannot miss.
✅ Sign up here
Temary
- Briefing
- To work
- Hacks
- Adaptation
- Delivery
- Conclusions
It was a pleasure for us to teach you the best art direction courses that Crehana has available for you. Remember that learning is essential to optimize your professional profile and be increasingly prepared for the challenges of day to day.
We hope that these art direction courses will be very useful for your career as an art director, add great skills to your CV and experience memorable moments. We wish you every success! 🚀